THE GLOBAL MANUFACTURING & INDUSTRIALISATION SUMMIT

KNOWLEDGE HUB

Children online: protecting the ‘datafied’ generation

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By the time a child is 13 years old, their parents will have posted an average of 1,300 photos and videos of them on social media. As such, children growing up today are the first generation to be ‘datafied’. The repercussions of these children having such a strong data footprint are as yet unknown, but “big data practices could result in a ‘data-disadvantaged’ generation whose lives are shaped by their data footprint.” The onus, therefore, lies with legislators, operating service providers, the toy industry, schools and parents to pull together and help guide children through this unchartered territory.

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